Born in St Petersburg, Russia, educated in Germany and Switzerland, Tatjana holds an MBA in Economics and a Master of Advanced Studies in Sport Administration and Technology. She worked 10 years in marketing management at Procter&Gamble and 5 years in Marketing at the International Olympic Committee in Switzerland. Tatjana speaks English, German, Russian and French fluently. She is based in Switzerland but trains her clients around the world.

A former national level track cyclist and 16xIronman (2xKona) finisher, Tatjana lives an active endurance lifestyle as a coach and plant-based athlete. She is a certified Ironman coach (WTC), B-Level Elite long distance triathlon coach (Germany) and Level 2 TrainingPeaks coach. She is also a certified Human Energy facilitator and coach. Currently she is working with Brett Sutton, the most successful triathlon coach in the world, to get his coaching certifications. She goes on training camps with world´s best triathletes.

Tatjana looks back to over 10 years of experience in individual endurance and health coaching and corporate high performance trainings. Her coaching inspired many people for a personal transformation to a more purposeful, engaged and happier life and she helped many athletes to cross unbelievably hard finish lines smiling.

My purpose is to contribute to improving life through sport and healthy and conscious lifestyle.
— Tatjana Ivanova aka CoachTatjana